The first step is
getting noticed.

The second is getting business.

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3 Steps to Marketing Success

step-1

Step 1

Get the
free resources.
step-2

Step 2

Read
Get Different.
step-3

Step 3

Turn your prospects
into business.

MEET THE CREATOR OF GET DIFFERENT

By his 35th birthday MIKE MICHALOWICZ (pronounced mi-‘kal-o-wits) had founded and sold two multi-million dollar companies. Confident that he had the formula to success, he became a small business angel investor … and proceeded to lose his entire fortune.

Then he started all over again, driven to find better ways to grow healthy, strong companies. Mike has devoted his life to the research and delivery of innovative, impactful entrepreneurial strategies to you. On mission to serve you, he has created perennially top selling books including: Profit First, The Pumpkin Plan, Clockwork, and Fix This Next.

In Get Different, Mike reinvents the way marketing is done. In it you will discover the most effective and radically simple marketing system in existence.

Told with the same humor and straight-talk that's gained Mike an army of ardent followers, with actionable insights drawn from stories of real life entrepreneurs, this book lays out a simple, doable system based on three critical questions every entrepreneur and business owner must ask about their marketing:

  1. Does it differentiate?
  2. Does it attract?
  3. Does it direct?

Get Different is a game-changer for everyone who struggles to grow because their brand, message, product or service doesn't stand out and connect with customers — the long-anticipated answer to the defining business challenge of our time.

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A Little Love for Mike's Books

  • "You will up-level your marketing with Get Different. I have no doubt."
    Ramon Ray,
    Founder of SmartHustle.com
  • "If you fail to fascinate your consumer, you'll quickly be forgotten and fail. So, how to stand out in a crowded and distracted marketplace? In this book, Mike nails the answer: Get different."
    Sally Hogshead,
    Author of Fascinate
  • "Get Different takes effective marketing from a mysterious art and turns it into a series of simple steps. Read this book to set yourself apart from the crowd and grow your business."
    Jeff Walker,
    #1 New York Times Bestselling Author of Launch
  • "In this book you will discover the exact steps you must take to be successful in all your marketing efforts."
    Ryan Deiss
  • "Michalowicz reveals the essence of effective marketing in this exceptional book: Get attention, get desire, get business. Get Different will accomplish all three for you!"
    Jon Gordon,
    Best-selling author of The Carpenter
  • "Different marketing wins every time. Get Different shows you how."
    Melinda Emerson,
    Author of Small Business Trends
  • "Get Different is a breakthrough book that reveals a fundamental truth about marketing. People remember, talk about, and share things that are different. Different is your job. Different will radically transform your business."
    John Jantsch,
    Author of Duct Tape Marketing and The Ultimate Marketing Engine
  • Ramon Ray
  • Sally Hogshead
  • Jeff Walker
  • Ryan Deiss
  • Jon Gordon
  • Melinda Emerson
  • John Jantsch

Get Different Book

LOOKING TO DIVE DEEPER?

Get support and guidance as you work through the book to ensure you are:
  • Held accountable to achieve results
  • Pushed (gently of course) past your comfort zone
  • Turning your prospects into business
Our offerings are currently under construction but we want to make we serve you as soon as they’re available.

Please fill out the form here to get updates.

Who is Get Different for?

  • icon-entrepreneursEntrepreneurs
  • icon-business-ownersBusiness Owners
  • icon-business-leadersBusiness Leaders
  • icon-key-employeesMarketing Staff
  • icon-managersManagers
  • icon-intrapreneursIntra-preneurs
  • icon-business-coachesInfo Marketers
  • icon-consultantsMarketing Consultants
  • icon-influencersInfluencers
And, of course, small business shareholders. (You know who you are!)

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Do you want to feature Get Different on your…
  • blog
  • article
  • Podcast
  • Video Series
  • website
  • Event

Get the Press Kit

Here’s what
you get:

  • GET DIFFERENT Experiment Sheets
  • Advanced GET DIFFERENT Processes
  • GET DIFFERENT Flow Chart
  • Mike’s GET DIFFERENT Experiment
  • GET DIFFERENT Case Studies
  • Access to the GET DIFFERENT Team
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Free Resources?

Discover more books by Mike Michalowicz

  • All In Book
    I want to LEAD
    the best team!
  • Profit First Book
    I want to MAKE
    more money!
  • Fix This Next Book
    I want to DO
    the right things!
  • Get Different Book
    I want to MARKET
    better than ever!
  • Clockwork Book
    I want to GET my
    time back!
  • pumpkin-plan
    I want to GROW
    fast & strong!
  • Surge Book
    I want to BE the
    industry leader!
  • Toilet Paper Entrepreneur Book
    I want to BUILD my
    1st company!
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